Project Description

The Turkey Bowl is a football-based event that occurs locally to Bainbridge Island, WA. The Turkey Bowl business identity system will be used annually to promote the Turkey Bowl and awareness toward local charities. The goal was to capably promote Turkey Bowl 2014 and local charities through a business identity, business cards, posters, and T-shirts. A fun and playful design will attract a younger demographic while simplicity and cleanliness will attract an older demographic. The use of color will be tasteful and minimal to reduce costs and improve legibility.